HJ International Pvt. Ltd. has been the exclusive distributors for Nike Perfumes in Sri Lanka since 2016. The brand portfolio comprises of Deos, Perfumes and Roll-ons. Nike Perfumes business has grown by 25% year-on-year, starting from 40k deos in 2016 to 80k deos by 2020. Comprehensive marketing in stores has been the key driver for growth; promoters, gondola displays, promotions etc.
HJ International has strong distribution network with Key accounts as well as alternate distribution channels like fashion stores, beauty centers and/or pharmacies.